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General Advice for Macintosh-using Educators


Ten Steps to forming a Mac User Group at your K-12 School
by Bill Palmer

So you're the tech specialist or resident geek at your K-12 school, and you're also a Mac fanatic. You believe that your staff would be more likely to put your school's Mac computers to good use if only they had a better understanding of the Mac platform, but you're not sure how to go about making that happen. Hey, I've been there. When I first joined my elementary school, I was the only Mac user on campus! By the time I left five years later, not only was the staff embracing the Macs on campus and excited to put them to use...several of them had switched to the Mac at home as well. It takes a lot of hard work, but trust me, it can be done.

I had to do it alone at my school, but you don't have to suffer the same fate. By working with the Billpalmer.net Online MUG, you can create a local MUG chapter at your school, for the benefit of your own faculty and staff. Here's ten steps that will get you well on your way to enlightening your coworkers about the benefits of the Macintosh, and enhancing your school's technology program in the process:

1. Get signed up. What you're doing is creating a local chapter of the billpalmer.net online MUG at your school, so the first thing you'll want to do is become a member of the MUG yourself. You can do that by going here. Once you've become a member, send a separate email to MUG@billpalmer.net stating that you want to form a local chapter at your school. If you have a small school or staff, you might want to create one local chapter for multiple schools in your neighborhood. On a monthly basis, I'll send out suggested meeting topics, printable resources...and I'll always be available to you for any assistance you need in building your group.

2. Get the OK from above. Notify your principal or director that you plan to create a Mac User Group chapter at your school. Work with him or her to determine whether it is more appropriate to hold group meetings during school hours, or on employees' own time; on campus, or at a staff member's house; open to spouses and family members, or limited strictly to staff members. Set up clear parameters for your user group ahead of time.

3. Choose when to meet. Work with the most tech-savvy members of your staff to determine when the best time will be to hold monthly meetings. Once you choose a day and time, be sure to consistently stick with it every month. Changing up the dates and times will only confuse people.

4. Publicize! Advertise your group's first meeting unabashedly. Send an email to the whole staff, put up a sign in the faculty lounge, and get as many people to commit to attending the first meeting as possible. Because this is a new endeavor, be sure to offer food or snacks of some kind at the first meeting -- and be sure to advertise the fact that food will be offered!

5. Rationalize. Make sure that your staff realizes that even if they don't use a Mac at home, they are all Mac users by virtue of using one at school. Split the topics of your meetings evenly between issues that are specific to educational technology (new gradebook software, for instance), and broader issues that concern the platform at large (the iTunes Music Store, for example). This way, you provide attendees with both something that they can put to use immediately, and a healthy dose of Mac enlightenment.

6. Get a speaker. Line up guest speakers for your meetings. Think local: your three best potential sources for a guest speaker are your district's Apple Education Rep, the Apple Rep at the local CompUSA, and the manager of the Apple Store. In many cases you will find them to be surprisingly helpful when it comes to helping to plan meetings, making presentations, etc.

7. Get them signed up.At your first meeting, let attendees know that your group is a local chapter of an officially recognized Apple User Group, and that in order to get the most out of the group, they should join the billpalmer.net MUG so that they will receive the monthly newsletter, opportunities for discounts, etc. In order to make it easier on them, simply place a checkbox on the sign-in sheet that gives you permission to register them with the billpalmer.net MUG. There's no need for you to type each of their entries into the billpalmer.net membership form; just send a list of names and addresses to MUG@billpalmer.net. You can send it directly in an email, or as an attachment from your favorite word processor.

8. Join in on the monthly iChat meetings. You'll want to participate in the general monthly online "meeting", held the first Monday evening of each month at 7:00 pm EST via iChat and AOL Instant Messenger. And you'll want to encourage as many of your members as possible to join in on the "special interest meeting" just for Mac-using educators, held the second Monday of each month at 7:00 pm EST. This is their opportunity to communicate directly with other educators around the world to share experiences with using Macs in the classroom, etc.

9. Share your success! Whenever your local chapter has a meeting or event, send the good news to MUG@billpalmer.net so that it can be shared with other members! Remember, no amount of success is too small. If you want to send stories or photos that can be used as part of a webpage dedicated to your local chapter, feel free.

10. Get your Mac on. While the "official" reason for starting a MUG chapter at your school is simply to enlighten the faculty about getting the most out of the Macs on campus, various opportunities will arise for you to make converts out of your staff. The more that they are exposed to the many exciting aspects of the Mac platform, the more likely they will be to switch to the Mac at home, and the more likely they will be to fight to keep your school all-Mac, if the issue ever arises. In other words, everyone wins.

If you're ready to create a local chapter of the billpalmer.net online MUG at your school, or if you simply want more information or have questions, write to MUG@billpalmer.net. In the mean time, be sure to sign yourself up for the online MUG so that you can begin receiving updates and get in on the action.

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